Tips for marketing fall photography shoots to families

Fall is a great time to take photos and you can target families who are interested in new photos. If you need help building a client base, check out these tips for marketing fall photography photos to families. Don’t miss these great tips.

Making the most of “back to school”

Fall is synonymous with the back-to-school season. As families prepare for the upcoming year, many parents love the idea of “first day of school photos. Of course, professional photographers don’t come home for “first day photo shoots,” but you can use the idea.

You can offer mini photo shooting sessions “at the beginning of the school year”. This way, you can shoot the kids or the whole family and they can enjoy the wonderful photos. Also, consider offering a discount for “end of school year” photos. Then families can see how much their child has grown throughout the school year!

Promotional interior photo shoot

While fall is a delightful season, the weather can be unpredictable and cool breezes can keep people away from outdoor shoots. Fortunately, you can celebrate the season and convince your family to try an indoor session. Families can receive beautiful photos in the comfort of your photo studio or other indoor location. To make this offer even more attractive, consider bringing “outdoor settings” to your studio. For example, pumpkin patches and fall foliage are some indoor fall photography ideas to try this season. Essentially, families don’t have to go outside to take outdoor photo subjects.

Create fall specials or discounts

Another tip for marketing fall photography shoots to families is to create seasonal specials or discounts. In the realm of marketing your services to anyone, you can never go wrong with discounts. Here are some examples of specials.

Back-to-School Photo Discount 50% off Fall Portraits Free Mini Session with the purchase of a Fall Family Photo

Working around family schedules

Families have tight schedules that can be difficult to work around. However, it is possible to accommodate families and gain new clients. Find ways to fit photography into their lives. Whether you’re emphasizing mini-shoots or offering in-home photo shoots, convenience is something to emphasize!

Fall is a great time to take photos and you can target families who are interested in new photos. If you need help building a client base, check out these tips for marketing fall photography photos to families. Don’t miss these great tips. Making the most of “back to school” Fall is synonymous with the…